Polar Analytics is genuinely good at multi-store. Adding a Shopify store takes one click, its Views feature lets you see aggregated brand metrics and each store separately, including country-specific CAC, and its Workspaces feature handles multiple brands in a single account. Accounts include unlimited users and integrations. If you are leaving Polar, multi-store reporting is probably not the reason.
The reasons I hear are different. Pricing is not listed on the website, so you need a demo to get a number, which is harder to budget when you plan to add stores. Its first-party pixel sits on the Analyze and Enrich plan rather than the base plan. And some teams want an attribution-first tool rather than a BI layer. These four handle multiple stores in different ways. Polar’s broader field is in Polar Analytics competitors.
1. Triple Whale
Triple Whale lists multi-brand capabilities on its Enterprise plan, alongside Compass, media mix modeling, and incrementality testing. Triple Whale says Enterprise is generally designed for businesses with at least $10 million in annual GMV, so for a group of smaller stores, check what the lower plans cover before assuming you need it. Paid plans are 12-month subscriptions priced on annual GMV and package through a demo. I covered this case in Triple Whale alternatives for multi-store brands.
2. Wicked Reports
Wicked Reports supports multiple stores and currencies, and its Scale plan and above include currency conversion and international time-zone data loading, which matters if your stores sell in different regions. For complex multi-brand setups, its pricing page says to talk to the team. Pricing follows annual revenue bands, and up to $2.5M, Measure is $499 a month, Scale is $699, and Maximize is $999. One note for WooCommerce groups is that Wicked allows one WooCommerce store per account.
3. ThoughtMetric
ThoughtMetric works with Shopify, WooCommerce, BigCommerce, Magento, and custom stores, which helps a group whose stores are not all on the same platform. (Disclosure: ThoughtMetric sponsors this site.) Every plan includes five attribution models, post-purchase surveys, custom reports, and unlimited users, and its pricing is based on monthly pageviews, starting at $99 a month for 50,000. If you need one combined view across every store, ask how that works in a demo before you commit, since that is where Polar is strongest. ThoughtMetric’s own Polar comparison lays out its side.
4. Northbeam
Northbeam handles international and multi-store setups through its sales team rather than a listed plan, and its Enterprise plan includes global, international, or geo-specific dashboards. Professional is listed at $3,500 a month on annual terms and adds integration with any ecommerce platform. Starter is listed at $1,500 a month, but its month-to-month terms apply to Shopify brands. For a multi-store group, expect to be quoted rather than to pick a plan off the page.
The warehouse route
Some multi-store groups stop looking for one tool and build the roll-up themselves. Each store runs whatever attribution tool fits it, the data lands in a warehouse like BigQuery, and a BI tool on top produces the combined view. This is more work up front and needs someone comfortable with SQL, but it means switching attribution tools later does not break your group reporting. If your stores have different owners or very different channel mixes, it is worth pricing out.
Whichever route you take, agree on definitions before you compare stores. What counts as a new customer, how refunds are handled, which date sets the currency conversion, and which costs count toward CAC all differ between tools. A group report that mixes definitions will rank your stores wrong, and the store that looks worst may simply be the one with the strictest settings.
I also keep one store-level number that never changes tools: total revenue divided by total ad spend for that store. It is crude, but it gives every store the same yardstick while the attribution layer gets sorted out.
Pricing also behaves differently across stores. Some tools price per store, some across the group, and some quote the whole setup. Before comparing, write down what each option would cost for every store you run today and for the one you plan to open next year. The tool that looks cheapest for one store is not always cheapest for four.
Finally, decide who in the group reads the combined report and what decision it drives. If it is a monthly leadership view, a warehouse and a simple dashboard may be enough. If store managers adjust budgets weekly, each store needs fast, trustworthy numbers of its own first.
Picking one
- Over $10M GMV and want MMM and incrementality across brands? Triple Whale.
- Stores across currencies and time zones? Wicked Reports.
- Stores on different platforms and want a pageview price? ThoughtMetric (our sponsor).
- Big ad budgets and fine being quoted for a custom setup? Northbeam.
- Have SQL help and want reporting that outlives any one tool? The warehouse route.
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